Effective Date: April 1, 2026
This website privacy policy (“Privacy Policy”) applies to Advantage Partners Solutions, Inc. (“APS”), (including previous names Advantage Credit, Inc. and Partners Credit and Verification Solutions, LLC), an e-business provider of information services to the mortgage and consumer lending industries, employers, landlords, and other business customers located throughout the United States. APS is a consumer reporting agency (“CRA”), specifically a reseller, that is in the business of selling “Consumer Reports” (as defined in the Fair Credit Reporting Act (“FCRA”) (15 USC § 1681 et seq.)) and other services.
This Privacy Policy describes how APS collects, uses, maintains, shares, and protects personal information on its website, www.advps.com, as well as its legacy websites www.advcredit.com and www.partnerscredit.com (collectively, “APS websites”). APS collects and uses personal information for legitimate business purposes only, and this Privacy Policy is designed to continue to protect the privacy rights of both customers and consumers.
APS regularly assesses, manages, and controls risks relating to the security and confidentiality of the information obtained through the general course of business. APS has physical and electronic controls in place to protect the information against unauthorized access or use. Access to consumer information is restricted to employees who need the information in order to perform their job duties.
Through your use of the APS websites, you consent to the practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please discontinue your access or use of the APS websites immediately.
APS may update this Privacy Policy from time to time by posting the updated terms on its websites. If you use the websites after APS has updated this Privacy Policy, you acknowledge that you have read the updated terms and consent to APS’s privacy practices.
APS is subject to FCRA, the Gramm-Leach-Bliley Act (“GLBA”), and their corresponding regulations, as well as applicable state laws and regulations (“Applicable Law”). In accordance with the requirements of Applicable Law, APS does not disclose, either directly or indirectly, to any person, firm or corporation, information of any kind, nature or description concerning matters affecting or relating to the business of its customers or consumers unless the information is already in the public domain or disclosure is permitted by Applicable Law. Some examples include a permissible purpose under the FCRA, for fraud prevention, or by court order.
APS engages in activities as a regulated CRA, specifically as a reseller, pursuant to the FCRA. APS does not maintain a database of assembled or merged information from which new consumer reports are produced. Accordingly, the information maintained by APS is exempt from state data privacy laws and regulations.
Security
APS websites have security measures in place to protect against loss, misuse, and alteration of the information under APS control, including the following:
APS collects information from visitors of its websites, including the domain names, Internet Protocol (“IP) and Media Access Control (“MAC”) addresses, browser types, and unique device identifiers of such visitors. This information includes the number of visits, average time spent on the website, pages viewed, and similar information. This information may also include usage information about the page-by-page paths you take as you browse through the websites. APS uses this information for a number of purposes, such as investigating security incidents, running analytics to understand usage, and for compliance with security standards. For more information regarding APS’s use of this information, please see the Tracking Technologies and Analytics section below. APS may combine such information with information provided by you.
APS websites may utilize the following tracking technologies and analytics.
APS uses customer account information in the following ways:
APS may store your information for as long as it is required for our business purposes or Applicable Law, including the period after which any customer relationship has ceased. At the end of its retention lifecycle, personal information is destroyed or otherwise rendered inaccessible. APS takes reasonable measures to protect against unauthorized access to or use of consumer information in connection with its disposal of personal information.
Third-Party Websites
APS websites may contain links to other third-party websites. APS is not responsible for the privacy practices or the content of such third-party websites.
This Privacy Policy covers only data collected through APS websites and not any other data collection or processing, including, without limitation, data collection practices of other websites to which this website links or data that APS or APS’s subsidiaries or affiliates collect offline, or through websites, products, or services that do not display a direct link to this Privacy Policy.
Children Under the Age of 13. This website is not directed to children under the age of 13, and APS does not knowingly collect or use personally identifiable information from anyone under 13 years of age. Children under 13 are expressly prohibited from submitting any personal information to APS, and if APS discovers that it has inadvertently gathered any such information from a child under 13, APS will take appropriate steps to delete it.
If you have any questions about this Privacy Policy or this website, please contact support@advps.com.
California Consumer Privacy Act (“CCPA”) Compliance Notice
Advantage Partners Solutions, Inc. (“APS”, “we” or “us”) understands the importance of protecting non-public information of our customers and consumers. After reviewing our data and data practices and consulting with privacy law counsel, we have concluded that only as where applicable, APS complies with the CCPA. (“Our Limited CCPA Obligations”):
We do not have full CCPA obligations to California consumers as of the Effective Date because:
For more information on how we collect and process personal information via our online services, see the privacy notices and policies posted on those services.
California Privacy Addendum
Effective Date: April 1, 2026
This California Privacy Addendum describes APS’s collection and use of personal information and supplements the information contained in our website Privacy Policy and applies solely to all visitors, users, and others who reside in the State of California (“consumers” or “you”). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”), when applicable, and any terms defined in the CCPA have the same meaning when used in this notice.
This California Privacy Addendum does not apply to personal information contained within a consumer report that is governed pursuant to the Fair Credit Reporting Act (“FCRA”) and the Gramm-Leach-Bliley Act (“GLBA”).
Information We Will Collect
Our websites collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). In particular, our websites collect, and over the prior twelve (12) months have collected, the following categories of personal information from consumers:
Category | Applicable Pieces of Personal Information Collected |
A. Identifiers. | A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, or other similar identifiers. |
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). | A name, address, and telephone number. Some personal information included in this category may overlap with other categories. |
C. Protected classification characteristics under California or federal law. | Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). |
D. Commercial information. | Records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. |
E. Internet or other similar network activity. | Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement may be collected through cookies on APS websites. |
Personal information does not include:
Use of Personal Information
We may use, “sell” for monetary or other valuable consideration, or disclose the personal information we collect and, over the prior twelve (12) months, have used, “sold” for monetary or other valuable consideration, or disclosed the personal information we have collected, for one or more of the business or commercial purposes described in the body of our Privacy Policy. For purposes of this paragraph, the use of analytics and advertising cookies may be considered a sale of personal information.
APS will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.
Sources of Personal Information
APS obtains the categories of personal information listed above from the following categories of sources:
Sharing Personal Information
APS may disclose your personal information to a third party for a business purpose or sell your personal information for monetary or other valuable consideration, subject to your right to opt-out of those sales (see Opt-Out and Opt-In Rights Regarding the “Sale” of Your Personal Information). When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract. The CCPA prohibits third parties who purchase the personal information we hold from reselling it unless you have received explicit notice and an opportunity to opt-out of further sales.
Disclosures of Personal Information for a Business Purpose
In the preceding twelve (12) months, APS has disclosed the following categories of personal information for a business purpose to the listed categories of third parties:
Sales of Personal Information
As noted in our general Privacy Policy, we do not sell your personal information as the term “sell” is commonly understood to require an exchange for money. However, the California State Attorney General may issue guidance on whether the use of advertising and analytics cookies on our websites may be considered a “sale” of personal information as the term “sale” is broadly defined in the CCPA to include both monetary and other valuable consideration. Until such guidance has been issued, we continue to consider it a “sale” in order to be as transparent as possible with users of our websites and will comply with the restrictions of the “sale” of this information to the extent technologically feasible. This “sale” would be limited to our use of third-party advertising and analytics cookies and their use in providing you behavioral advertising and their use in understanding how people use and interact with the websites.
In the preceding twelve (12) months, APS has “sold” the following categories of personal information to the following categories of third parties for monetary or other valuable consideration:
Your Rights and Choices
The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights. You may exercise these rights yourself or through your authorized agent.
Authorized Agents
You may authorize your agent to exercise your rights under the CCPA on your behalf by registering your agent with the California Secretary of State. You may also provide your authorized agent with power of attorney to exercise your rights. If you authorize an agent, we may require that your agent provide proof that they have been authorized exercise your rights on your behalf. We may request that your authorized agent submit proof of identity. We may deny a request from your agent to exercise your rights on your behalf if they fail to submit adequate proof of identity or adequate proof that they have the authority to exercise your rights.
Access to Specific Information and Data Portability Rights
You have the right to request that APS disclose certain information to you about our collection and use of your personal information over the past twelve (12) months. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will disclose to you:
We do not provide access and data portability rights for B2B personal information.
Deletion Request Rights
You have the right to request that APS delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if the information is collected, used, or retained pursuant to the FCRA or GLBA, or retaining the information is necessary for us or our service provider(s) to:
We do not provide these deletion rights for B2B personal information.
Exercising Access, Data Portability, and Deletion Rights
To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request by emailing us at support@advps.com.
Only you, or your agent that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child. To designate an authorized agent, see above. We may request additional information so we may confirm a request to delete your personal information.
You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.
Making a verifiable consumer request does not require you to create an account with us. However, we do consider requests made through your password protected account sufficiently verified when the request relates to personal information associated with that specific account.
We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.
For instructions on exercising sale opt-out rights, see Opt-Out and Opt-In Rights Regarding the “Sale” of Your Personal Information.
Response Timing and Format
We will respond to a verifiable consumer request within ten (10) days of its receipt. We will generally process these requests within forty-five (45) days of its receipt. If we require more time (up to 45 days), we will inform you of the reason and extension period in writing.
If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.
Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.
We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
Opt-Out and Opt-In Rights Regarding the “Sale” of Your Personal Information
You have the right to direct us to not sell your personal information at any time (the “right to opt-out”). To exercise the right to opt-out, you (or your authorized representative) may adjust your cookie preferences by setting your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. However, if you do not consent to our use of cookies or select this setting you may be unable to access certain parts of our websites or other websites. You can find more information about cookies at www.allaboutcookies.org and www.youronlinechoices.eu.
Non-Discrimination
We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:
Other California Privacy Rights
California Shine the Light Law. California Civil Code Section 1798.83 (California’s “Shine the Light” law) permits users of our websites that are California residents and who provide personal information in obtaining products and services for personal, family, or household use to request certain information regarding our disclosure of personal information to third parties for their own direct marketing purposes. If applicable, this information would include the categories of personal information and the names and addresses of those businesses with which we shared your personal information with for the immediately prior calendar year (e.g. requests made this year will receive information regarding such activities for last year). You may request this information once per calendar year. To make such a request, please send an email to support@advps.com. APS does not currently disclose your personal information to third parties for their own direct marketing purposes.
California Investigative Consumer Reporting Agencies Act. APS’s privacy practices with respect to its preparation and processing of investigative consumer reports follow APS’s obligations pursuant to the FCRA, including the fact that APS does not provide a consumer’s personal information to any entity unless that entity has certified its permissible purpose pursuant to the FCRA.
Personal Information Disclosure: United States or Overseas. APS provides information to its subsidiaries, affiliated companies, and other businesses or persons for the purposes of processing such information on its behalf, some or all of which may store your information on secure servers located inside or outside of the United States. APS requires that all of its third-party providers maintain appropriate physical, electronic, and procedural safeguards that are at least as secure as APS’s Privacy Policy.
Advantage Partners Solutions
Mailing Address: 144 Railroad Ave, Suite 218, Edmonds, WA 98020
Email: support@advps.com
Telephone: (888) 895-5145
Changes to Our Privacy Notice
APS reserves the right to amend this California Privacy Addendum at our discretion and at any time. When we make changes to this California Privacy Addendum, we will post the updated notice on our website and update the notice’s effective date. Your continued use of our websites following the posting of changes constitutes your acceptance of such changes.
Contact Information
If you have any questions or comments about this notice, the ways in which APS collects and uses your information described above or in the website Privacy Policy your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at the contact information provided in the Privacy Policy.